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Today, the video market is fully competitive and the array of choices continues to grow. More than 32 million consumers now subscribe to cable’s competitor as multiple video providers – including Direct Broadcast Satellite (DBS), alternative broadband providers like RCN and the nation’s two largest telephone companies – vie for customer loyalty, each trying to provide unique new products. As a result of this competition, a wide new variety of services – both video and non-video – are available to consumers from multiple providers.
Source: NCTA